branding // sales collateral // environmental graphics // website // social media
As marketing manager and graphic designer for Hausful Modern Homestore, I am responsible for the weekly and monthly advertising design and placement, in-store signage, campaign branding, e-mail marketing, and the design and maintenance of a Shopify website with over 1,500 products. Our marketing message has to convey the sleek modern look of the furniture being sold to set us apart from the rest of the local market and Hausful’s sales have increased every year in part due to its clear positioning in the Charleston market.